Luke Byars has over 22 years of experience working with South Carolina’s top public policy makers, corporate leaders and both state and national political campaigns.
Before joining this firm, Byars served as Senator Jim DeMint’s state director and campaign manager for over 5 years. As the Senator’s top staffer in the state, Luke helped organize local business and political leaders to help build momentum for the Senator’s political initiatives. As DeMint’s right hand man in the state, Luke was able to develop strong working relationships with leaders throughout South Carolina’s state and local business community while specializing in communications and earned media for grassroots and political campaigns.
Prior to his work in the federal government, Luke was Executive Director for the South Carolina Republican Party during the highly successful 2004 Election cycle and amassed an impressive (85%) winning percentage.
Additionally, he has worked on a number of winning state legislative, gubernatorial and presidential campaigns. Selected as an Insider by National Journal Magazine, Luke offers his opinions and commentary weekly on national political news and current events.
He has also served at the top levels of South Carolina state government as Public Affairs Director for Lieutenant Governor Bob Peeler and as State Taxpayer Rights Advocate for the SC Department of Revenue. Prior to that, Luke worked at the Republican National Committee in Washington, DC as the Deputy Director of Voter Programs.
Luke was South Carolina campaign manager for the Bob Dole’s 1996 Presidential campaign and also worked at the Republican National Committee as their Deputy Director of Voter Programs in the early 1990’s. Luke has a twenty-year history working with SC reporters and editorial writers and this has helped him to wage many successful earned media campaigns.
Through it all Luke has built positive relationships and posted a proven record of creating innovative strategies to help clients achieve all of their public affairs objectives.